
IICT Recently Approved Modalities 2022
We aim to approve more modalities to serve our ever-growing community of complementary therapists. Check out what modalities we have added recently.

IICT Practitioner Directory
Create your FREE listing on the IICT Practitioner Directory to increase your online visibility. Potential new clients and other practitioners will be able to view your listing and contact you with ease.

IICT Blog
At IICT, we’re always striving to give our members quality content to help them better themselves, their business and the lives of those around them. The articles you will find in the IICT Blog have been written with this in mind. Take a read and feel free to share them with anyone who you believe will also find value in them.

Free Resources & Tools to Support Your Mind, Body & Spirit
IICT was created to support our community of complementary therapists, in good and bad times. Therefore, we have put together a collection of FREE resources and tools to help you find ways to support your mind, body, and spirit at any time.
We hope you find these resources helpful in building a positive mindset and healthy lifestyle with confident optimism.
Natural Therapy Marketing eBooks
Discover the proven techniques to effectively market your complementary therapy business. Written by IICT Founder, Lawrence Taylor Ellyard, these downloadable resources guide you to success in the complementary therapy industry.
Natural Marketing
201 Marketing Secrets to Grow your Natural Therapy Business
This handy guide includes everything a complementary therapist needs to know about establishing a thriving practice.
- Establish a professional practice
- Charge the right amount for your services
- Establish your brand and create your Unique Selling Proposition (USP)
- Learn advertising secrets to drive revenue
- Create your own promotional materials
- Learn about Permission Marketing
- Develop creative copywriting skills
- Discover the lifetime value of your clients
- Network and promote your business
- Goal setting and marketing tips for rapid growth
Ultimate Marketing Checklist
31 Essential Articles to Grow your Natural Therapy Business
The Ultimate Marketing Checklist showcases some of the best tips on how to run a profitable and streamlined complementary therapy business.
Topics include:
- Customer service skills
- Money management
- Customer loyalty
- Online & social media marketing
- Small business apps
- SEO tips to achieve page one search engine ranking
- Client referrals
Natural Marketing Mastery
The Complete Online Guide to Marketing your Natural Therapy Business
This comprehensive guide provides all the tools you need to navigate the world of online marketing in the complementary therapy industry.
- Leverage social media marketing to your advantage
- Online & social media marketing
- Understand SEO and Google AdWord analytics
- Build a marketing strategy
- Email and video marketing
- Content marketing
- Website mastery